NEW BALANCE CONTEMPORARY ISTANBUL (11.11.2010)

  • New Balance will be present in Contemporary Istanbul, the most extensive contemporary art event held in Turkey with an installation by architect Nihat Sinan Erul created through New Balance brand essence. New Balance, with the interesting and distinctive projects they are realizing, the brand is standing apart from the crowd and sets its distinctiveness more apparently gradually in Turkey. Always hand in hand with art and social projects, New Balance Turkey will continue to cooperate with different art&social projects in line with brand’s essence, reaching beloved New Balance fans. This year Contemporary Istanbul celebrates its 5th Anniversary at Istanbul Convention and Exhibition Center, on November 25-28.
  • Taking place for the fifth time as one of the most extensive “contemporary art event” held in Turkey so far, Contemporary Istanbul continues to introduce the cultural and the artistic life of Istanbul to the world. Setting out to take contemporary art to large masses and to make Istanbul the Center of Contemporary Arts, Contemporary Istanbul has made substantial moves to carry Istanbul to its place among the world’s major art centers by bringing together galleries and artists from Turkey and abroad. 80 galleries from 14 countries, 373 artists and some 2,000 works of art will be presented at this year’s event. Receiving great interest both from national and international media, Contemporary Istanbul will have the opportunity to reach 12 million art lovers through various media channels.